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DeepL is such a poster child for German sw startups.

They truly had something unique when they started - but instead of polishing the product with enough VC runway to either find an exit or grow into a real consumer driven utility like Grammarly - they tried their hand at a B2B play.

From then on, their software integration sucked (browser plugins, etc.), their file translation sucked, and their “sass” shenanigans reached adobe levels.

Why can’t Germans do software?




I hate to have to agree. Also, I signed up for a Pro account but then found out that using the API is an entirely different service that seemed almost completely disconnected from the main one with separate billing. It was so confusing and felt like it was built by a company the size of SAP or something.


For what is worth, ChatGPT's API and chat interfaces are also completely different products with separate billing and I haven't seen anybody batting an eye.


This is the same with Anthropic APIs vs Claude.


Financing. Germany doesn't have financiers with a "we'll figure out how to monetize it later" mindset. B2B is seen as safer that way than B2C.


> Why can’t Germans do software?

Sounds like they can do software just fine. It's the business side that needs work.


Would it have mattered in this case? The advent of LLMs would have endangered their position just the same, no?


There's no VC money in Europe, you have to be profitable early on


There’s no VC money in Europe because companies like this execute poorly.


There's plenty of VC money in Europe, and it's invested into the better market, which is the United States.




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