Huh! It seems so. The TV technology debuted in 1998. I was certain that games were doing it before that, but I couldn't find any evidence. I must have been mistaken - I guess TV did it first.
Do you remember the glowing puck from 1996? For some viewers it was difficult to see where the puck was, so Fox made the puck look like a red comet on TV when someone took a shot.
http://insightreplay.com/the-story-behind-nfls-magic-yellow-...