Definitely. I'd like the name of this project to be changed to be a name, not a common word. Thanks.

I'd suggest to raise the issue in the devlist or on GitHub Issues to get more visibility.

I'd be okay with the article headline on HN being "Apache Airflow's Problem" so that I know it's about a piece of apache software and not something interesting about airflow.

The Apache Software Foundation would also prefer this, per their trademark policy: https://www.apache.org/foundation/marks/faq/#guide

I think context matters and the title "Airflow's Problem" doesn't make much sense when talking about the physical phenomenon of flowing air.

Not really, the past two years have seen probably a order of magnitude increase in interest and articles about industrial-scale ventilation and air quality.

You still wouldn't phrase it like "Airflow's Problem" because the concept of airflow is incapable of having a problem. It just exists. Some theories _about_ airflow may have problems, but then you would specify that in the title.

I disagree. The concept of airflow is a human model to describe a physical phenomenon, it might be that we have nailed it.. It might be someone has found a problem with the model, and or some new insight, that they wanted to share..