I'd like to see the initial response he got. I know the TC folks, did he get more than "send me more?"
-Mike emailed back, asking Alexia to check it out.
-She called me about 30 minutes after.
-Went through vision, pitch, answered questions.
-She needed screenshots in a demo fashion, so we cooked them up in <45.
-Resulting article: http://techcrunch.com/2010/07/27/turn-your-blog-into-an-ipad...
I'm sure it doesn't always go like this. This is just one data point / use-case.
And +1 for the Zero7 track (although I'm not sure how appropriate it is for the product :-P).
I'd like to see the initial response he got. I know the TC folks, did he get more than "send me more?"