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I understand (1), that some people are better than others at detecting the hidden emotional motivation for behavior. What I don't understand is what those people will actually be using that skill for - I hypothesized one use, but you said I'm wrong, so I'm curious what the actual use of that skill is.

Setting goals? Maybe tactical, rather than strategic, goals. E.g., emotional intelligence may say "exploit tribalism to get users to feel loyalty towards us" (a tactical goal) which would help in achieving the strategic goal of having more users and lower churn.

In another reply, you suggest: "products need to be less harmful --> ... --> putting more emotionally competent people in the industry", but it's far from clear to me how the latter gets to the former. If anything, I'd suspect that emotionally competent people are better at building harmful products and exploiting flaws in the brain.



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