I think I understand what they are trying to do, & it is not all that bad. The implementation is just a bit sleazy. For social networks (especially upstart little ones), one of the best traffic sources will probably be your members getting Googled.
If you are active on half a dozen sites & you Google your name, Facebook doesn't tend to do too well.
Apart from that there is also chatter of various sorts that may drive some search engine traffic & perhaps some Twitter-like real time stuff.
It must be frustrating that with all the long tail relevance of the site, they are letting all this traffic go by.
If you are active on half a dozen sites & you Google your name, Facebook doesn't tend to do too well.
Apart from that there is also chatter of various sorts that may drive some search engine traffic & perhaps some Twitter-like real time stuff.
It must be frustrating that with all the long tail relevance of the site, they are letting all this traffic go by.
But I think Jason is right, this is sleazy.