>>One partner suggested that LearnUp was a “ten on thirty”—ten million dollars should buy a third of the company, which would then be valued at forty million. “It’s more like ten on fifteen or twenty,” Horowitz said, cutting the company’s value in half. “Or six on twelve,” Andreessen said, whittling it further. Soon after the meeting, Ringwald turned LearnUp into an enterprise company.
Can somebody help explain how these calculations work according specifically to the article? The numbers make no sense to me if I use the article's explanation of this VC verbal shorthand.
"Ten on thirty" gives a $40M valuation? How? And how does "ten on fifteen" halve the valuation - according to the article paragraph above, wouldn't that double the valuation by investing $10M for just 15%, instead of 30%-33% equity stake?
EDIT: Thank you for the replies. I appreciate the responses.
This is an error in the article, and the responses above are incorrect. 'Ten on thirty' means $10 million invested at a $30 million pre-money valuation, with a post-money valuation of $40 million. This means that the $10 million acquires 25% (NOT a third) of the company.
'Ten on fifteen' would mean $10 million invested at $15 million pre-money, giving $25 million post and the investors 40% of the company. And so on.
Investors almost always speak on a pre-money basis: thus, $15 million pre-money is half of $30 million pre-money.
I mistakenly thought that the second number was a rough equity stake; that the second number was the current valuation should have crossed my mind but didn't. Makes much more sense now. Thanks!
Ten on Thirty means $10M invested in a company currently being valued at $30M (before their investment, or pre-money valuation), so the whole company is valued at $30M + $10M = $40M after the investment.
Ten on Fifteen/Twenty means $10M invested in a company currently being valued at $15M/$20M, so the valuation after the investment would be $25M/$30M.
Can somebody help explain how these calculations work according specifically to the article? The numbers make no sense to me if I use the article's explanation of this VC verbal shorthand.
"Ten on thirty" gives a $40M valuation? How? And how does "ten on fifteen" halve the valuation - according to the article paragraph above, wouldn't that double the valuation by investing $10M for just 15%, instead of 30%-33% equity stake?
EDIT: Thank you for the replies. I appreciate the responses.