> the better your paid, the better your organic - by a right mile
I interpreted it as meaning the higher your app is ranked in the 'paid' category (preferrably in the top 20 or higher), the better your organic acquisition rate is going to be (logically because you'll get all the "free" advertising for being featured on the front page of the "Top Paid".
It's a self-reinforcing cycle...more customers, higher ranking, more customers...if you can swing it.
I interpreted it as meaning the higher your app is ranked in the 'paid' category (preferrably in the top 20 or higher), the better your organic acquisition rate is going to be (logically because you'll get all the "free" advertising for being featured on the front page of the "Top Paid".
It's a self-reinforcing cycle...more customers, higher ranking, more customers...if you can swing it.