Why pay guys in India $2 / hour to do it when you can set up a "free" porn site which redirects TicketMaster captchas to the sign up page and get horny dudes to do it for free?
Reliability, consistency, simplicity, etc I imagine. A human can probably do hundreds an hour, so the cost is probably $0.01/ticket. They're surely earning a hell of a lot more than that per ticket.