I don't think that is at all a likely scenario. What I would want to see is a policy that they won't sell or share the data they collect. If they have one I haven't been able to find it.
Farm equipment companies and chemical manufacturers have tried to offer this service before and failed. Partially it was way too early, but the main thing was farmers didn't trust them with all their data.
I think FarmLogs has the potential to be another YC unicorn if they stick it out and aren't acquired. Trust me if John Deere or Monsanto were to acquire them all hell would break loose.
All Hell wouldn't break loose, because FarmLogs isn't unique. Deere and Monsanto each have their own "cloud-based" farm management products: Deere with myjohndeere.com, and Monsanto with the Climate Corp umbrella (including Precision Planting, FieldScripts, etc).
My fine employer is Climate Corporation, owned by Monsanto. We have worked on - I dare to say led even?, but I was not involved - an Open Ag data consortium: http://openag.io
Farm equipment companies and chemical manufacturers have tried to offer this service before and failed. Partially it was way too early, but the main thing was farmers didn't trust them with all their data.
I think FarmLogs has the potential to be another YC unicorn if they stick it out and aren't acquired. Trust me if John Deere or Monsanto were to acquire them all hell would break loose.