Develop as part of an interactive experience by the agency CLM BBDO for yachtwea... | Hacker News

Hacker News new | past | comments | ask | show | jobs | submit

login

sirwolfgang on Feb 16, 2015 | parent | context | favorite | on: Sortie en mer – A trip out to sea

Develop as part of an interactive experience by the agency CLM BBDO for yachtwear manufacturer Guy Cotten and released on Apr 24, 2014. The goal is to remind people to buy and wear lifejackets.

32faction on Feb 16, 2015 [–]

Definitely convinced me. I figured life jackets on boats are what seatbelts are to cars. It's a small thing you probably should put on.

Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact