If Verizon could hold their own with Apple in terms of polish, they could go on to best them with better access to a better network and more liberal policies on how customers can use the hardware they just paid a lot of money for. (Background apps.) By doing this, they could win over the techie and hipster sets who are the trendsetters.
Unfortunately, I don't think it's in Verizon's DNA to do this.
Unfortunately, I don't think it's in Verizon's DNA to do this.