You don't really address the issue. I'll admit you're in a tough spot though, since there's no real way to disprove that you won't sell the data you collect about students. Maintaining trust will be important.
It appears your service is:
(a) an API that collects student data from schools and then parcels it out to school-approved educational apps that have paid for access to your gateway.
(b) an OAuth login system like Facebook/Twitter/Google login.
I'm not sure if this is correct though, since your website doesn't clearly explain this (it does have a picture of Magnus Carlsson playing chess in your office though, which is pretty cool).
So then I guess your business model is to become the middleman between educational software and schools? Educational software companies will pay you to sell their software in your educational app store, similar to how Apple and Google take a 30% cut in their app stores? (edit: I just read below that you also charge the vendors of the student database software). In exchange, apps get visibility to schools and streamlined access to student data, and teachers get a convenient system for installing educational software?
That sounds good. I have no idea what schools budget for apps and educational software, but I imagine it will increase if Chromebooks and iPads become more commonplace in classrooms.
It appears your service is:
(a) an API that collects student data from schools and then parcels it out to school-approved educational apps that have paid for access to your gateway.
(b) an OAuth login system like Facebook/Twitter/Google login.
I'm not sure if this is correct though, since your website doesn't clearly explain this (it does have a picture of Magnus Carlsson playing chess in your office though, which is pretty cool).
So then I guess your business model is to become the middleman between educational software and schools? Educational software companies will pay you to sell their software in your educational app store, similar to how Apple and Google take a 30% cut in their app stores? (edit: I just read below that you also charge the vendors of the student database software). In exchange, apps get visibility to schools and streamlined access to student data, and teachers get a convenient system for installing educational software?
That sounds good. I have no idea what schools budget for apps and educational software, but I imagine it will increase if Chromebooks and iPads become more commonplace in classrooms.