I was about the say the same. I installed Google's Keep just this week.
Also, a former coworker of mine works at Keep.com, so that also came to mind.
I guess it's a popular name. His web site does say "Keep – a new, free iOS app" so perhaps it will not be confusing within the scope of Apple's app store and there is no intention for an Android release.
That all said, it looks very nice from the screenshots and I was able to understand the utility being provided from the description. Congrats on the release.
Keep has no relation to Google's app keep or the keep shopping app that is also in the app store. We realize that there are other apps that use the word keep but we decided that we wanted to go with it.
Seems like a cool idea, but I'm not sure if it would motivate me. If I don't spend on something now usually I'll just end up spending that money later. It would be great if the money moved to another account when I say that I'm "keeping" the money
On one hand I agree with blueyedlion, but on the other hand the cost of too many small transactions could be overkilling.
It makes more sense, imho, something that collects till a goal and then makes a single bigger transaction. The goal can also be useful for motivation (3 more coffees and you reach your 100$).
That's an interesting idea... As we get further along in the process of making payments real in Keep we may discover that batching transactions is the best way to move forward.