This is an interesting take on Amazon's propaganda battle. I was going to post this after the Readers United post hit the front page, because I remembered this post and this point: "While this is not going to happen because this is not the way PR works, I really really really wish Amazon would stop pretending that anything it does it does for the benefit of authors. It does not. It does it for the benefit of Amazon, and then finds a way to spin it to authors, with the help of a coterie of supporters to carry that message forward, more or less uncritically."