Note that the "article" is sourced from a "gamifier" called http://ambition.com Sounds a bit like second generation gamification for enterprise. First gen companies included companies such as: Badgeville, bunchball, Gigya.
Ambition's tagline? Ambition Makes Companies More Money: Transparency increases efficiency, competition boosts production.
We did source this piece a few days ago - we think the industry can deliver a lot more actionable impact moving forward (specifically to enterprise/ smb's).
Our mission is to build more productive, enjoyable, & inspiring work environments... because life is too short for work to suck. (tagline still WIP)
Ambition's tagline? Ambition Makes Companies More Money: Transparency increases efficiency, competition boosts production.