Ad impressions don't work. Twitter & Facebook can't monetize. Facebook paid >20B... | Hacker News

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		lukasm on June 22, 2014 \| parent \| context \| favorite \| on: We Have No Idea If Online Ads Work Ad impressions don't work. Twitter & Facebook can't monetize. Facebook paid >20B for companies that don't sell ads.

frandroid on June 22, 2014 [–]

The point is that the ads don't work for the advertisers; clearly, they've worked well for the platforms selling ads, e.g. Google.

lukasm on June 22, 2014 | [–]

Yes. The advertisers are more and more aware of that.

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