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"wowing" everyone that came to our site.

A lot of people have this inclination. Maybe this frame of reference will help you, because it helped me: don't worry about not making a splash your first day, because nobody will see you, anyway. 99.99999% of the people who eventually visit you will not be there on your first day. For someone who arrives on day 2, day 20, or day 2,000, you just launched.

The day I launched, I had 124 visitors to my site. Most of them were, in all probability, not wowed. I got better. It is now 3 years later. Today, I launched to 800 people (plus some folks who have visited before -- welcome back, returning customers, I am eternally grateful for your support).

I've got a notebook sheet worth of tweaks to do today, to get ready for the launch tomorrow.



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