Personal data means data which relate to a living individual who can be identified –
(a) from those data, or
(b) from those data and other information which is in the possession of, or is likely to come into the possession of, the data controller
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... the big question is whether an IP address can be used to identify someone. It certainly can for ISPs, because they lease IP addresses. And IP addresses can certainly identify people down to neighbourhoods. But LG might be able to claim they have anonymised it sufficiently.
Of course, it's also possible that:
a) LG customers have registered their TV with LG, including identifying information, leading LG to be able to put two and two together.
or
b) There's data sharing between LG and a third party such as an ISP.
http://www.ico.org.uk/for_organisations/data_protection/the_...
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Personal data means data which relate to a living individual who can be identified –
(a) from those data, or
(b) from those data and other information which is in the possession of, or is likely to come into the possession of, the data controller
------------------------------------------
... the big question is whether an IP address can be used to identify someone. It certainly can for ISPs, because they lease IP addresses. And IP addresses can certainly identify people down to neighbourhoods. But LG might be able to claim they have anonymised it sufficiently.
Of course, it's also possible that:
a) LG customers have registered their TV with LG, including identifying information, leading LG to be able to put two and two together.
or
b) There's data sharing between LG and a third party such as an ISP.