"but eventually the exceptions show up"

Yes. And they will be pissed/disappointed, especially if you're preventing them of doing something (their job, for example).

Great examples on the video! What's "impossible" today is obvious tomorrow.

"not until I saw the newsweek article and I thought 'thats me!'"

That's how I feel when sites expect me to have a phone number. I've moved on to use mode modern replacements of that communication technology (hint: it uses the internet and doesn't care where in the world you are).