Best part: "We’ll be posting videos of the sessions shortly after the last event"

Probably that a couple of orders of magnitude more people will get to see them.

This seems like a great supplement for folks couldn't get to go to WWDC because it was sold out.... WWDC on Tour basically....

If you are lucky enough to be selected that is,

"Attendees will be randomly selected from qualified applicants."

As I've already gone to WWDC, would there be any benefit to going?

As someone who wasn't able to get tickets from network issues, please don't. :)

I went to one of these in Toronto a few years back and it was great.

Pity there isn't a web track like they had back then.

I went to the one in the Netherlands in november 2008. At the time, one half of the workshops were about making web apps for iPhoneOS and the other half was about developing for the then recently launched App Store. It was a great experience because there were a lot of Apple employees to ask technical questions.

That series was also pretty long, and went to a lot more cities.

I'm not sure what your point is, but the one I went to was pretty intimate (<200 third party developers but dozens of developers employed by Apple) which made it a unique experience for me, vs WWDC. I'd love to go to another Apple event with that ratio 3rd party devs to Apple devs.

I’d definitely like for Apple to include the Netherlands again. Since the one I took part in, they haven’t included it in their World Tours. I might go to Berlin, but it’s not exactly close to where I live and I’d risk Apple sending German speaking devs.

I was just checking if it was in Toronto and it's not :(

Anyone know if videos of these talks will be available online for all?

From the site:

Can't make it to an event? We’ll be posting videos of the sessions shortly after the last event, so all Registered Apple Developers can take advantage of great iOS 7 Tech Talks content.

Well, I applied for mine. Is it free? Seems like it. That's a pretty cool move from Apple (yeah yeah, of course it's in their benefit, but still).

Usually is free, I was lucky enough to get a spot at one last year. Really great event other than a few scheduling snags. The access to the Apple employees is probably the biggest perk!

Just signed up for the Berlin event; would be my first time at an Apple event so I'm keeping my fingers crossed.

For people who have attended a previous event: How long before the actual events did you get your invite?

I just applied to the SF one. It would be great if I could get into one of these. It would be my first in person Apple event.

São Paulo session last time in iOS 5 was great and really crowded. Too bad we're out this time :(

Is it just me or do those icons look like they were drawn by a 5-year-old with a crayon?

I wouldn't go that far, but they are bad. I think it will take some time for Apple's designers to adjust to the new style. Or maybe this was so far down the designer food chain that it got plopped onto the desk of an over-worked and under qualified graphic intern.

Can you clarify what's bad about them?

I don't think they're that bad, but they're inconsistent.

Part of the whole thing about going flat is to rid yourself of unnecessary decor. This also means moving away from extreme levels of detail in favor of big, bold symbology - whittle down to the basic symbol and use that.

I think they've done this well for NYC and SF - large swathes of color, immediately recognizable symbology, and large undetailed shapes that are still recognizable.

Ditto Japan, though that one sort of derived itself.

Berlin, London, and Shanghai are weird though. Berlin and Shanghai especially - highly detailed silhouettes on what is otherwise a very spartan backdrop. Seems incongruous, especially when paired with the first two icons in the set.

Inconsistently consistent with the rest of iOS 7 though... :)

I actually thought that Shanghai was the best one. Unlike on iOS 7, nothing is centred in the other icons.

No, it's also other people that are not appreciating a certain deliberate design aesthetic.

You could show them the work of great Swiss designers for example, and they would think the same.

I don't care a lot about the deeper artistic value of this all, but I haven't seen anyone deny that this design is very polarising. Much more so than the visual style that has been used in previous WWDC slides.

The question remains whether a polarising design makes sense for things like developer sessions, or Apple's "iOS for businesses" website a while ago. If not, then it might technically be good design, but used in the wrong context.

>I don't care a lot about the deeper artistic value of this all, but I haven't seen anyone deny that this design is very polarising.

Yes, but polarising is not necessarily bad. It actually means "some think it's bad, some think it's good, and all think it's interesting enough to talk about".

>The question remains whether a polarising design makes sense for things like developer sessions, or Apple's "iOS for businesses" website a while ago. If not, then it might technically be good design, but used in the wrong context.

Well, since they went with this aesthetic for iOS7 they will have to be consistent for their other iOS related material too.

Signed up! Fingers crossed...

nice, just signed up. last time I attended was in Rome.