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The real problem lays in the default trained behavior of the user - leave a review if _anything_.

Both app developers and Apple have wrongly been pushing users to voice opinions publicly in app reviews, leaving app developers exposed with no way to communicate with those users.

The solution is to start pushing users to communicate their suggestions and issues privately, in the app, where you can better manage conversations, keep users engaged, and build relationships that can turn upset users into long-term evangelists.



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