It limits the number of people who are going to show up and ensures that there is some level of interest by all in attendance. Even if 1000 people go to the first conference, that is hardly a big money maker — $350,000 disappears quickly with costs associated with hosting the conference.
They will make money, but it's hardly a boondoggle. The real benefit for Dropbox is getting 500-1000+ developers all in the same location sharing ideas, creating, giving them feedback, etc. A few days of a conference is worth months of emails/tweets/HN/etc — in both directions.
Those complaining about the price probably don't have any business interest in Dropbox and are unlikely to attend — which should suit everyone just fine.
It limits the number of people who are going to show up and ensures that there is some level of interest by all in attendance. Even if 1000 people go to the first conference, that is hardly a big money maker — $350,000 disappears quickly with costs associated with hosting the conference.
They will make money, but it's hardly a boondoggle. The real benefit for Dropbox is getting 500-1000+ developers all in the same location sharing ideas, creating, giving them feedback, etc. A few days of a conference is worth months of emails/tweets/HN/etc — in both directions.
Those complaining about the price probably don't have any business interest in Dropbox and are unlikely to attend — which should suit everyone just fine.