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"...players have so far paid to remove nearly 14 million cubelets, while adding an extra 4.7 million"

Adding 500,000 cubelets costs $10.99, which implies that people have paid ~$103 to add cubelets over the course of 166 days, or around 62 cents per day. Gross revenue from all cubelet sales in either direction is ~$405 or ~$2.43/day. He may have monetized trolling, but it doesn't seem very profitable.



> Adding 500,000 cubelets costs $10.99, which implies that people have paid ~$103 to add cubelets over the course of 166 days, or around 62 cents per day. Gross revenue from all cubelet sales in either direction is ~$308 or ~$1.85/day.

Your numbers are way off, as is the timescale. The ability to add or remove cubelets is a new feature, released on April 17th. At ~$405.75 to change the cubelet levels using the most economical price ($10.99 for 500k, or $21.98 for 1 million, over 18.46 million cubelets[1]), that's ~$101.44/day.

[1]: "...users have paid to remove 13,780,000 cublets and add another 4,680,000" from http://www.eurogamer.net/articles/2013-04-19-molyneux-adds-o...


Actually, they are not. The article indicated that the experiment had been going for 166 days (164 days, but it was written two days ago). $10.99/500K=$0.00002198 per cubelet. 0.00002198 X 18.46M total cubelets sold = $405. $405/166 = $2.43/day.


The experiment has been running for a few months yes, but like I said, the feature to add or remove cubelets is new for version 3.0, released on April 17th. Check the Eurogamer article I linked to (also linked in the original article).


Originally you could only remove cubelets. Adding them back is a new thing.


He needs to add anonymous payments and a method of placing non-destructable (or hard to destroy) blocks.

Some people would pay money to place a giant swastika or similar 4chan style trolling. Others would work hard (or pay) to remove that.




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