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Author here. Thanks for all of your comments.

To clarify:

1. The article clearly isn't an attack on HTML5 itself, but of designers who happen to be building HTML5 sites with a lack of concern for the user experience. The gap between design and UX has hugely narrowed in the past decade, and I don't want to see it open up again. It is a plea of sorts, and I apologise if I've mislabelled the headline.

2. The article is a response to the many posts I see that hold up these sites as being "inspirational examples of HTML5 design". I'm afraid that I don't think many of these sites are inspiring, given the UX issues. And yes, they could have been built in HTML4, but they're using HTML5 / CSS3. Hence the headline, though no doubt I could have chosen a clearer one.

3. Yes, our site has all manner of issues, though I've yet to see it in a compendium of 'inspirational' sites. The roll-up is there because sometimes business goals sometimes kick UX goals in the face. The roll-up should not appear immediately and should not obscure all of the screen (please suggest a more elegant solution).

4. 404 pages. A lame point. My bad.

<returns to bunker>




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