But this isn’t some quarters or years, it’s been _fifteen_ years. I think we’ve seen enough genuine innovation (Apple silicon, to name the major one) that it’s clear Apple isn’t shutting down the innovation pipeline to squeeze margin out of revenue.
Apple Silicon started under Steve didn't it? He died in 2011, first A4 was out in 2010 IIRC? That implies to me that Steve had a hand in it -- because he reputedly had a hand in everything.
But that's it, thats the innovation. The singular one since he died. I think my point stands tbh: everything is half-hearted since Steve died.
