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To what extent is there still a “consumer PC industry?” You mention Dell; for like a decade I think I’ve only ever seen Dells that were company-issued.

My sense is that consumers spend most of their tech money on phones, tablets, headphones, watches, services. People who really want a laptop get a Mac or Chromebook. Gamers buy / build PCs, for gaming. Linux geeks buy Linux machines for Linuxing.

I’m not saying no one buys PC laptops at consumer retail. I guess I’m just wondering how big that market is anymore after consumer discretionary spending on tech has been hollowed out by the above list.

(I’m sure most people reading this have purchased a laptop. I think the HN audience is a tech outlier compared to most consumers.)



Take a look at a Sam's Club or Costco. The Windows PCs from Dell, HP, Lenovo outnumber the Macs 4:1 or more.

I have never seen a shopper testing out the wares.


I think it depends where you are, at least for Costco.




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