No worries, we love the ideas around your product.
To be honest, its not even a direct need of "database level integration", that is just where it ends up. Going to the DB level removes the "crap, now we have to get all the data into X service..." every time we want to key off of some new metric. Backfilling data is doubly painful.
Most services just do an API or a JS include to do this, but those require special coding as well to replicate our data into services like yours. Its just annoying and is a negative experience when you want to start using your product more.
In my opinion, someone should build a more affordable Marketo that ties directly to your data source instead of replicating it. But I can understand the major hurdles in customer adoption at a lower price point (hey, gives us the db access and pay us $30/mo!).
To be honest, its not even a direct need of "database level integration", that is just where it ends up. Going to the DB level removes the "crap, now we have to get all the data into X service..." every time we want to key off of some new metric. Backfilling data is doubly painful.
Most services just do an API or a JS include to do this, but those require special coding as well to replicate our data into services like yours. Its just annoying and is a negative experience when you want to start using your product more.
In my opinion, someone should build a more affordable Marketo that ties directly to your data source instead of replicating it. But I can understand the major hurdles in customer adoption at a lower price point (hey, gives us the db access and pay us $30/mo!).