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I don't do MS/Xbox, so cannot speak to that, but I do Android/Google, iOS/Apple, and Kindle/Amazon.

I got a Kindle as a birthday gift from my better half. In advance, I had told family members that I was getting a Kindle one way or the other, so I asked them to please don't buy me physical books. "Please give me giftcards for Amazon instead".

Fair enough. So said. So they did. And that was when I was in for a surprise.

You cannot get a UK-model Kindle outside the UK, so my better half had ordered a US-model.

Normally, when buying from Amazon, I have always in the past ordered books from amazon.co.uk, because they are geographically closer to me here in Europe and it just feels more natural. And seemingly so had a few of the giftcard-buyers thought as well.

Imagine my surprise when I find out I cannot redeem my UK giftcard-code in the US-store and that I cannot order Kindle-books for my US-kindle in the UK-store where I was forced to redeem my code.

In the end I had to buy physical books after all.

Granted: Amazon is by far one of the better players in the field. But because of that, this leaking out of internal business processes onto me, their customer, took me by great surprise.

I had honestly expected better from them.




I think you can switch the country of your kindle ... but I seem to recall you can do it only once (or you lose all your previous books).


Nah you can do it as many times as you want and the books are in the same listing on your kindle regardless. You have to switch your "account" while actually buying the books.


I had the exact same thing happen in Canada. Asked for Amazon gift cards for the Kindle I just got for Christmas. Got hundreds of dollars worth. None of it usable for my actual Kindle because they were "Canadian" Amazon not "US" Amazon gift cards.

After being very confused, I was very disappointed.


I'm less than 100% certain, but I think this is accounting/tax law at work. The UK entity sold you a gift card. The liability for that is on their books. They can't just move that number over to the US entity. They're separate. That explains the gift cards, the Kindle thing is either contracts with publishers or something else, but something they probably could solve.




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