Not to mention that when I search for something like "football" I obviously mean AFL (Australian Rules Football).
Google shows the correct result on the top.
Duck Duck Go shows a Wiki disambiguation link and then at least 5 pages of either Round Ball or NFL.
Just a quick note to say that you can turn personalization off with Google. For example, you can choose the geolocation of the search results on the left-hand side of the screen. Searching with an incognito browser window is another option. You can also add "&pws=0" to turn personalized web search off.
In fact, if we personalize our web results, we mention that at the bottom of the web page. You can click on that notice to see what kind of personalization we applied, and we offer a link on that page to re-run the search without personalization.
Google used to offer the link to turn off personalization above the search results, but we eventually moved it below the search results, because practically no one ever clicked that link.
We don't want anyone to be trapped in an information bubble either, which is why we provide a wide variety of tools to help you slice and dice what you see.
You make it absurdly hard for a regular person to get out of the bubble. But that's your business, and I respect that. But here is a question: How many people can and will do all the things you suggested up there in order to run a simple search? Nobody.
We don't want anyone to be trapped in an information bubble either, which is why we provide a wide variety of tools to help you slice and dice what you see.
Then why can't I search directly from Google.com, and not Google.com.pr or its variants?
Why do I have to use a Proxy to do that (and its not perfect, either)?
Why can't I erase my past history?
Why do you force me to mix in my profile in G+ in every other service you provide?
Please address these questions. Because, if you do provide a clear cut black & white answer, you will save me months of work.
Sometimes it needs to be: please.bubble.us