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I'm a techie, and for me, it's always been natural to build stuff like LangPop.com, made for other techies.

But with LiberWriter, I really branched out into something that is not at all for people who read this site: they could figure it out themselves pretty easily, by and large. So I'm almost proud to say that when I get prominent links to my site here, I get almost 0 conversions. In and of itself, that's not that hard - just have something no one wants. But I do get a lot of conversions from other sites that are more relevant to my target audience. I'm proud that I managed to do something that was for "regular folks" rather than an apple that did not fall far from the tree.




It's really nice to hear someone say "You're not my target audience" without any trace of shame. That's a good quality in an entrepreneur.




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