I am constantly surprised by the amount of people who enjoy drivel, but this has always been like this. Only we used to also have printed media that held itself to higher ideals than tabloids and worked as a counter weight to them. What is different atm is that for a long time there haven't been social media that shoot for higher ideals. Maybe bsky is that?

The market for tabloid social media is already saturated by meta, tiktok, x, snapchat, and the like. It would be interesting if bsky could find their own market with the more "serious" end of the media spectrum.

It's much more visible now, though. In the past it was quite easy to ignore the entire existence of someone like Rupert Murdoch but now the entire world knows what Musk is. He just appeared in last week at a rally of 100,000 people encouraging them to violently overthrowing the government. He appeared in the oval office giving speeches. Murdoch usually kept to himself.