> You would think that making your users hate you is shortsighted, yes.
The harsh truth: Alienating some free or highly discounted users can be a net win for companies if it allows them to raise their prices for remaining customers.
This is an extreme example, but it happens all the time. The free or discounted years are always angry, justifiably, but dropping the free plan is a common growth phase for companies looking to reduce their support load, server count, and increase their revenue per user.
> But it is undoubtedly anti-consumer and anti-user. They give you something good, you get hooked, and then they enshittify it
The key word here is “give”. The free plans were always supposed to be a hook for getting people familiar with the platform so they would buy it later or spread the word. Free plans disappear once the market matures because the free plan no longer serves that purpose. They don’t need to spread the word because everyone knows about Slack. It’s a pop culture word, now, not something that needs to be spread around so people talk about it to their bosses.
Makes sense, but that’s not the problem here. They could have given them, say, a month to migrate, or they could raise the price 2×, or they could have handled it in any other way that’s not “you have a week to pay us $50k or your data is gone”.
The harsh truth: Alienating some free or highly discounted users can be a net win for companies if it allows them to raise their prices for remaining customers.
This is an extreme example, but it happens all the time. The free or discounted years are always angry, justifiably, but dropping the free plan is a common growth phase for companies looking to reduce their support load, server count, and increase their revenue per user.
> But it is undoubtedly anti-consumer and anti-user. They give you something good, you get hooked, and then they enshittify it
The key word here is “give”. The free plans were always supposed to be a hook for getting people familiar with the platform so they would buy it later or spread the word. Free plans disappear once the market matures because the free plan no longer serves that purpose. They don’t need to spread the word because everyone knows about Slack. It’s a pop culture word, now, not something that needs to be spread around so people talk about it to their bosses.