One of the best UX/UI designer articles I've seen!
>> "15. Don’t over design. Less is better in the early stages. Launch with too much going on and you won’t know which pieces are broken and which are working."
That's my favorite. I feel like I always see new products trying to hard on their first few product design rounds. In my experience, it's a great thing if you start small (with fast iterations) and fail X times rather than spending 5 years on a single attempt, that still fails miserable. Testing product design at a quantum level goes such a long way in the long haul. That goes with A/B testing as well.
>> "15. Don’t over design. Less is better in the early stages. Launch with too much going on and you won’t know which pieces are broken and which are working."
That's my favorite. I feel like I always see new products trying to hard on their first few product design rounds. In my experience, it's a great thing if you start small (with fast iterations) and fail X times rather than spending 5 years on a single attempt, that still fails miserable. Testing product design at a quantum level goes such a long way in the long haul. That goes with A/B testing as well.