It's on purpose to make the point that advertising serves a purpose.
If advertising has hammered in to me that Tesco sells food and Screwfix sells power tools then my brain has a ready made map of what those chains sell. I don't have to visit and find out for myself.
Ads are just mental warfare against you. Its someone trying to manipulate you for profit.
If I drive somewhere I know where I want to go. If I need supplies I can pull over and check on the map where the nearest store is.
In such case I don't care what store it's, just it's proximity.