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Generating shareholder value while wiping out twenty thousand jobs, killing the business and eventually going bankrupt. The epitome of business success





I think that's "extracting" shareholder value.

Like extracting value from a patient in the form of removable organs.


In theory extracting multiple organs from one person will save more people than it kills.

But that isn't really true when you're talking about plays like this. More people are made worse off than better.


Literally the phrase is "unlocking brand value"

"brand value" -> trust people have in the company/product

"unlocking" -> betraying that trust in a bustout




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