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Hey kids, grizzled UI designer and developer at a startup here. You’ve got 2 keys correct right at the start.

1. Permissions/auth for prototypes. Stakeholders go for that. MBA folks don’t want to be sent crazy random obfuscated URLs, they want a nice login page that makes them feel secure. (Because MBA types will get weird about corporate secrets, even just high-level wireframes.)

2. Figma/Miro-esque infinite canvas with comments. Product managers and stakeholders love that flow.



Two features that are the direct result of customer feedback and consistent product iteration!




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