The "post-radio" world is a weird one. An algorithm selecting songs for streaming audio just isn't the same as the kind of curated-for-genre/channel experience that radio used to provide. Sure songs would get overplayed, but radio also did a pretty good job of keeping that absolute tripe off the air. Good radio stations would also surface good local bands and cater to regional tastes.
As much as I love the fact that teens these days are growing up with the same songs I grew up with as a teen, I also view it as a problem. The shared cultural experience that radio generated was powerful.
We're lost somewhat in quantity now and there's really nobody who's helping form and shape taste. An algorithm might find similar songs based on musical features, but the same sounding song over and over is boring. AI just makes more boring songs because it's largely looking to replicate popular song features as well. This can be passable for purely background music meant to fill space with non-distracting sound, but is terrible for active listening.
Radio was good at mixing in variety within the confines of the genre and audience expectations. Heck, many channels use to program to support the mood during the commute and work hours, and outside of those main audience times would allow the DJs to get a little wild sometimes. Growing up the only place you could catch early EDM was on weekend late-night broadcasts on the local alt-rock station.
It's not like radio of a sort does still exist - just download the GNOME Shortwave client and you can drown in channels there. It's just not powered by the marketing that supports Spotify.
edit - I think it's interesting that the comments I'm seeing below this so far are talking about recent radio. I should have been more clear. In the U.S. markets at least Radio "died" during a great consolidation wave in the earl 2000s when Clearchannel and a few other media companies slurped up all the local channels, switched their formats and started playing consolidated playlists.
It really did used to be the case that your local station DJs were local brands, each with their own curation of songs. Some stations would even have local music festivals and were big promoters of local talent. I spent many evenings calling up the local station to request songs to be slipped into the playlist, sometimes to promote somebody I knew and get them some airtime.
Most radio stations only played the most blandest junk music, even from great artists. Seems they would rotate the top 3 songs even from the absolute most popular musicians. I must have heard Fear of the Dark by Iron Maiden >500 times on the rock stations in Stockholm. The Prowler? 0. Maybe some 3am DJ could play some cool songs on occasion, like you said.
Always extends before you were born and things used to be different. Even fairly recently the exceptions were awesome. Over 25 years ago a friend setup a fairly expensive satellite dish system specifically to be able to listen to WFMU. It’s a NYC station he loved that was being rebroadcast for people who left the area.
The station wasn’t something I was particularly into but nobody is doing that to listen to Clearchannel crap.
Most, but not all. There are still stations out there bucking those trends.
A local example is "Easy 104.1" here in Reno. I stumbled on it by complete accident about a month ago, and after said month's worth of daily listening I haven't heard a single song played twice. Everything from funk to R&B to alternative rock to adult contemporary to new wave and everything in between, from the 1960's to the 2000's. Songs I've never heard before, songs I've last heard years ago, songs that I last heard yesterday. Loreena McKennitt's "The Mummers' Dance" came on today and that's a song that'd been playing in my head for multiple decades with no idea whatsoever what it's called or any of the words in it (eliminating any possibility of looking it up); now I've finally found it thanks to some random radio station that plays everything that the other stations don't. And if that ain't enough, the "commercial breaks" usually are just one commercial - or hell, often half of a commercial.
Before the mid 1980s radio was much different. Basically MTV started the era of music industry consolidation and the Billboard charts getting corrupted. Before the mid 80s there was more regional music and the charts pulled from most cities. Then they switched to just 8 or 12 markets and incorporated other factors that allowed for a #1 based on Corporate influence.
To be honest, I only ever turn the radio in my car on once a month or so, specifically because of this reason. You listen for one hour, you're all set for the month. You've heard everything that channel will play all month long. On repeat, with ads every 2 or 3 songs.
Since you are, I assume, Swedish, this has essentially no relevance to your life, but if you get bored, and you have some way to access it, Mississippi Public Broadcasting made a movie ( https://www.imdb.com/title/tt31805076/ ) about an FM station that broadcast from 1968-81 in the modest-sized market of Jackson, Mississippi (uh, about 250-300k people at the time).
Because of the way a lot of stuff around broadcasting works, a small-ish life insurance company ended up with a 100 kW FM station (along with their existing TV and AM stations), a lawsuit challenging their AM, FM, and TV licenses over their (implicitly and explicitly racist) behavior, and as a result, a bunch of very diverse DJ's, mostly in their 20s, with almost no oversight.
When the station was sold, the new owners immediately switched to country, which AFAIK it still is. The fact that local bands at the time wrote songs about it should give you a hint. Yes, the movie is a big late-Boomer/early-GenX reminiscence-fest, but there's a lot of interesting detail there. The DJ's partnered up with producers, bringing big shows to a relatively small city. Some started a record store. One ended up in charge of organizing group tours to concerts in near-ish cities (still 3 hours away in any direction) because, as he put it in the movie, he had a better weed connection than anyone else at the station and so could actually bring enough for everyone.
yeah it's a hilarious complaint seeing as most radio stations have been a playlist on shuffle with algorithmically determined tracks and no real DJ for over twenty years. It's not different at all from most terrestrial radio. (shout-out to KEXP and KUTX for bucking the trend)
GP is talking about more than 20 years ago, I think.
You could time-travel into the future by moving your radii from somewhere else to a musical cultural center like New York or Seattle. People would pay for subscription services to listen to radio stations from those areas.
Some of us on HN are old enough to have grown up on radio more than 20 years ago. It's not ancient history, it's within our lifetime. We experienced the consolidation and genericization you are complaining about personally as we saw our favorite local stations get ruined.
What's really unfortunate is how archaic licensing models makes this nearly impossible to even attempt to address.
Historically radio worked because their was actually money in the advertising, but also because radio was inherently regional. You could license content at a rate that made sense for your station's reach.
Now it's trivial to broadcast over the web to a huge audience but the floor has fallen out on monetization. Podcasts and streaming both work because they don't rely on licensed content, but music can't make the jump.
> An algorithm selecting songs for streaming audio just isn't the same as the kind of curated-for-genre/channel experience that radio used to provide.
Ad-supported radio eventually guarantees that only genres with desired-by-advertiser demographics exist on the radio. So it's hard to say if any curation radio was ever doing was out of love for music, or the genre, or simply to keep a certain timeslot valuable.
I will say up until about 1997 I feel things were meeting in the middle fairly well. Radio was cool up until then. In the early 90's at least where I was from there were 8 or 9 radio stations of various genres, so lots to hear.
> We're lost somewhat in quantity now and there's really nobody who's helping form and shape taste
This is what freedom looks like. But not everyone wants it. AI will be the thing to keep them happy and contained at some point and that is the prize for not caring. These same types of people would not have cared about the difference between Queen and Nickelback and probably have barely really listed to any song on the radio other than a few lyrics that resonate with them.
>but radio also did a pretty good job of keeping that absolute tripe off the air. Good radio stations would also surface good local bands and cater to regional tastes.
If ever there was a more censorious medium, I have yet to see it. Not only content dictating _what_ could be played, it dictated _how_ it could be played. This wasn't just about contemporary HipHop and vulgarity - even instrumental songs like Nick Wrays' 1958 song "Rumble" were banned from radio play.
The list of songs banned by the BBC is a fantastic read
Internet radio still exists like actual radio streaming online and online only radio (such as radio paradise). With the latter you often can find community around then, voting on what comes next and the financement model are very varied. I know I rather spent the equivalent of a Spotify subscription as donation to independent radio instead of suffering the crass absurdity of an algorithm ala Facebook.
When I was a kid in the 1980's I used to call the DJ and request songs A LOT. When I was a teen I used to call in to win contests. Now when I listen to a 'I<3Radio' station in the garage, its clear all the DJ segments are pre-recorded and everything is automated. Its all soundbites. Its all garbage. Its all advertisements. Its the same ~30 songs on rotation.
In the early 80's living in Brooklyn, I would tune into WKTU at 6:00PM every night just to hear
"Hello. This is Rosko. WKTU, New York." And then he'd segue into "Always and Forever" by Heatwave.
It was so scripted that at one point I started listening closely to see if it was recorded, but there were enough intonation and pacing changes that it was obvious he was doing it live.
Haven't lived in NYC in over 30 years but I miss that station.
Sure but there's so many internet and college radio stations out there. Even with mainstream consolidation I would find it surprising that there are less overall now than ever before.
I mean just look at boiler room and club culture in general. The amount of tastemaking DJs out there is pretty vast.
Internet DJ’s can’t feed off each other to produce regional music. It’s all one big blob available anywhere which drowns diversity in a sea of mediocrity.
College radio stations aren’t dramatically increasing to make up for the vast consolidation that removed something like 80-90% of radio DJ’s.
40’s, 50’s, 60’s, 70’s flowed into each other but the stuff was all very distinct in a way that 2000’s vs 2010’s isn’t.
> It’s all one big blob available anywhere which drowns diversity in a sea of mediocrity.
I'm not interested in regional music or a regional scene.
The music on any given SomaFM station is not "a sea of mediocrity". It's generally excellent genre-specific stuff (old and new), and I love it (if I'm somewhat into the genre).
I can appreciate that others may not, but please don't over-generalize or assert that your preferences are the only ones out there.
I might just be out of touch, so show me the innovation.
Rap simply didn’t exist in the 60’s. What’s around today that wasn’t in the late 90’s? Not just minor evolution but new ideas. It’s been 25 years any other stretch of that length since 1900 had several radical new ideas.
All of those genres can be linked to one another and you can continue on down to extreme levels. Rock, punk, metal, funk, country, soul, and reggae alone barely touches on the diversity of string instrument based music. Is this a naming problem for you?
Every noise at once attempts to show the extremes to which music can be classified if you haven't seen it.
I don't see any signs that this evolution has ever stopped or will stop. Artists are obviously limited by physics, what sounds pleasant to us, the instruments that are available, and what is currently in fashion. That we'd have more unique music in a more isolated world seems like a pretty crazy claim to me.
There’s definitely relationships and cross pollination between genres, but that’s why the lack is concerning to me. It doesn’t directly matter to me if little new shows up, but indirectly I’ll be worse off.
> I don’t see any signs that this evaluation has ever stopped or will stop.
It wouldn’t be difficult to name something as new if there was a lot of meaningfully different new things to name.
Now I’m not saying things will be static, obviously we people will create. But I think it’s clear things have slowed down noticeably, and that means something really has been lost.
There are 33k broadcast stations in the USA [0], and
11k people employed as disc jockeys [1]
There were 12k broadcast stations in the 1980s [2]
Given we can assume little to no automation, or at least a DJ human making sure the equipment didn’t break, and 8 hour shifts, that suggests 36k people were employed as radio DJs in the 1980s if we only count their time on air, assuming a 24 hour broadcast. If we include their other duties, probably the total DJ time resource required would increase, and so would the number of employed DJs.
Nice analysis, but maybe still missing some things. e.g. it's not clear that "DJ" here is professional radio-DJs vs dancehall/wedding etc. which tend to be small single-person businesses in an entirely different function.
A good radio-DJ might be hired to fill a key block of time in a major metro. They may select to play a local band's new song during evening rush hour and suddenly 3 million new people know about it instantly moving them up the charts. They were just as much a part of the tastemaking stream as the labels and often provided interesting color commentary, local community info, places for meet and greets, upcoming concert info, and so on.
I live in a top-10 metro in the U.S. and I think it's very telling that the FM dial mostly plays pre-2000 music, with very little commentary by DJs if any between commercial breaks. They may as well just be a streaming internet feed pumped through an antenna. Some stations just play the same songs I remember from middle/high school decades ago and they aren't even advertising themselves as "classic" or "nostalgia" in any way.
Once the big consolidation events happened, it seems like the ability for popular music to really get ahold of the zeitgeist died with it and now tastemaking seems to be almost as much a function of push by labels and artists/influencers than a pull-and-present by people sitting in curation seats.
Music has become "flatter" in a sense which in theory is good. But if everything is unknown, it's much harder for utterly unknown geniuses with bad marketing skills to break through.
Yes, I agree with your statements. This was a quick attempt to roughly bound the problem. Comment I responded to was surprised that the field had shrunk, I feel this clearly shows it has shrunk at least by a factor of three, but yes, probably more anecdotally as I also live in a large metro area and the only live radio DJs are very niche or very syndicated.
> Music has become "flatter" in a sense which in theory is good. But if everything is unknown, it's much harder for utterly unknown geniuses with bad marketing skills to break through.
Man, I read stuff like this and it's just so far out of touch it blows my mind. Let me introduce you to the internet. You'll never run out of geniuses if you actually make an effort.
Right, but you aren't really acknowledging four realities:
1 - 90% of everything is crap.
2 - > if you actually make an effort
so now I have to be the curator! But I don't have time to sift through the 90% of crap. That's the point somebody else used to get paid to separate the creme from the top. You may have and unlimited amount of low value time to dedicate to listening to thousands of artists and tens of thousands of songs, but I certainly don't.
3 - even among curators, 90% of them aren't any good at it either, which is why, even if you shared your personal playlist of your very carefully curated list of songs that you spent 2000 hours last year carefully putting together, I'm more than likely to not like it myself. Being able to find good music, and then find an audience for your curation that is able to connect millions of people to those previous unknown is also a skill.
> You'll never run out of geniuses if you actually make an effort.
4 - then where are your multiple times a year new breakthrough artists that show up out of nowhere, dominate the charts for two weeks then are subsumed by newer geniuses? The charts are slammed full of artists who've been top of their game for 10-20 even 30 years now. It's the same old artists over and over, but that pales in comparison to the before times when you'd get something new and big and hit big every week.
I'm looking right now at the U.S. top-40 pop charts and there is on it this week -- no shit get this: Lady Gaga, Bruno Mars, The Weeknd, Charli XCX, Akon, Alphaville, Kendrick Lamar, Ariana Grande, and a few more that, let's face it have careers that are nearing drinking age in the U.S. Great artists all, but that used to be the age music shifted up-frequency to the oldies channel in the past.
If you disappeared from the planet in 2005 and showed back up today, you'd feel that the list was familiar. Where are your endless parade of geniuses on the top-40? We could have tight-beamed these old artists' entire discographies to Alpha Centauri and Back and they'd still be relevant and dominating the charts.
Honestly, it sounds like you don't appreciate music very much or have very limited taste.
Top 40, billboard, and the grammys aren't representative of contemporary music quality or the depth of talented musicians out there. It's not a secret and every musician knows it. Pearl Jam '96 grammys. It represents the consumers of music.
If you can't be bothered to watch or listen to some kexp live, audiotree live, tiny desk. Or listen to internet radio. Or read any of the numerous music publications. Or dig through related artists on a streaming platform. Then it's a problem with you the consumer of music, and makes you really no different than all the other people that make those top 40 charts what they are. It has no bearing or makes no comment on the overwhelming amount of good music we have today and how accessible it is.
Excellent work. Doesn't touch on the great change that the internet brought, which admittedly isn't clear from my original question :(
Wonder if those Zippia estimates include internet radio. Imagine it misses quite a bit given how difficult it would be to break down streamers on every platform.
If you are including streamers writ large, I would argue we are no longer really talking about the same thing. If we are talking about just internet radio, I would bet any paid, full time DJs there are intended to be included in the Zippia number.
There were essentially no video game DJs in the 1980s, though, so maybe what we seek from what media is just as responsible for the shift.
The original comment was referring to human tastemakers in contrast to algorithmically generated playlists.
It's this segment that I would have high doubts to have decreased even with the prevalence of infinite playlists.
Edit: Basically I don't agree with the premise that the way we consume music today is any less local or curated. There's just been a shift in the way we consume.
As much as I love the fact that teens these days are growing up with the same songs I grew up with as a teen, I also view it as a problem. The shared cultural experience that radio generated was powerful.
We're lost somewhat in quantity now and there's really nobody who's helping form and shape taste. An algorithm might find similar songs based on musical features, but the same sounding song over and over is boring. AI just makes more boring songs because it's largely looking to replicate popular song features as well. This can be passable for purely background music meant to fill space with non-distracting sound, but is terrible for active listening.
Radio was good at mixing in variety within the confines of the genre and audience expectations. Heck, many channels use to program to support the mood during the commute and work hours, and outside of those main audience times would allow the DJs to get a little wild sometimes. Growing up the only place you could catch early EDM was on weekend late-night broadcasts on the local alt-rock station.
It's not like radio of a sort does still exist - just download the GNOME Shortwave client and you can drown in channels there. It's just not powered by the marketing that supports Spotify.
edit - I think it's interesting that the comments I'm seeing below this so far are talking about recent radio. I should have been more clear. In the U.S. markets at least Radio "died" during a great consolidation wave in the earl 2000s when Clearchannel and a few other media companies slurped up all the local channels, switched their formats and started playing consolidated playlists.
It really did used to be the case that your local station DJs were local brands, each with their own curation of songs. Some stations would even have local music festivals and were big promoters of local talent. I spent many evenings calling up the local station to request songs to be slipped into the playlist, sometimes to promote somebody I knew and get them some airtime.