There are some people in the blogosphere who are known experts in their niche or even niche-famous because they write popular useful stuff. And there are a ton more people who write useful stuff because they want that 'exposure.' At least, they do in the very broadest sense of writing it for another human to read it. I wonder if these people will keep writing when their readership is all bots. Dead internet here we come.
I'm all for writing just for the bots, if I can figure it out. A lot of academic papers aren't really read anyways, just briefly glanced at so they can be cited together, large publications like journal pubs or dissertations even less so. But the ability to add to a world of knowledge that is very easy to access by people who want to use it...that is very appealing to me as an author. No more trudging through a bunch of papers with titles that might be relevant to what I want to know about...and no more trudging through my papers, I'm OK with that.
Of course they will. Loads of people go around taking hundreds of photos with the biggest camera they can afford even though no-one else will ever willingly look at them.
