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> study what a neutral position looks like

There are no neutral positions in today's political landscape. I'm not stating my opinion here, this is according to most political positions on the spectrum. You suggested "Progressive" (but without hot button issues) as a way of signaling a neutral position. That may be true in parts of the valley tech sphere but it certainly doesn't hold in the rest of the U.S. "Progressive" is usually defined being to the left of "Liberal", so it's hardly neutral. Over half of U.S. voters cast their ballot for the Republican candidate. Almost all those people interpret anyone identifying themselves as "Liberal" as definitely partisan (and negative, of course). Most of them see "Progressive" as even worse, slipping dangerously toward "Socialist". And the same holds true for the term "Conservative" on the other side of the spectrum, of course.

No, identifying as "Progressive" wouldn't distance you from political connotations and culture warring, it's leaping into the maelstrom yelling "Yipee-Ki-Yay!" You may want to update your priors regarding how the broad populace perceives political labels. With voters divided almost exactly in half regarding politics and cultural war issues and a large percentage on both sides having "Strong" or "Very Strong" feelings, stating any position will be seen as strongly negative by tens of millions of people. If you're a CEO (or actor, athlete, singer, etc) who relies on appealing to a broad audience, when it comes to publicly discussing politics (or religion), the downsides can be large and long-lasting but the upsides are small and fleeting. As was said in the movie "WarGames", the only winning move is not playing.






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