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Yep. They obviously learned nothing from killing Xbox overnight.

As an IT person I can guarantee this rebranding is going to cause confusion that will waste my time.

That being said, Coke killed Coke Zero and seems to be doing okay I guess ¯\_(ツ)_/¯





it's now coca cola zero sugar.


Literally everyone I know calls it "Coke Zero" - in fact, the "Zero" pattern has spread to the various soda companies to reflect the particular style of zero sugar.


Sure, that's why it was a weird rebranding.


They probably felt that it stopped being cool, it's now just a common name, so they went ahead and made it into something more legible.


I only just now noticed it changed in the US, which apparently happened in 2022. I remember seeing "Coca-Cola sin azúcar" and "Coca-Cola sans sucre" in foreign markets before, I feel like I saw that pre-2022. I don't recall ever seeing a "Coca-Cola cero", for instance. Kind of feels like it was more aligning the brands internationally but maybe I'm just misremembering.




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