In fairness, this is a self-promoting (biased) University blog. Without the parent's critique, I suspect most would gloss over this.

The party reporting the information calling attention to the fact that it's reporting on its own institution by putting the name of that institution in the headline creates that awareness.

That doesn't make sense at all.

Plenty of examples where that generalization isn't true.

OP also edited the title (which is frowned upon at HN). The article abbreviated UA.