It sounds like a config dictionary with a continuous pipeline and good integration into design tools to me. UI design decisions are rarely artifacts in any deployment pipeline, so more power to the design team then, which is a good thing imho.
I know many companies (enterprises) that actually have this problem of scaling a design change up to 50 apps. These apps are either new products, rewritten parts, outdated "legacy", or stuff that has been outsourced previously. Now these companies are in demand for "rebranding for the digital age". It all depends on how well design tokens integrate into those situations and its used design tools.
A problem I see is also that such enterprises rarely make use of a better ratio than having 2 designers for the whole company, which then, in turn, suffer from opinion overload by various stakeholders. The UI design process produces visual artifacts and good designs always feel simple. I seen it various times that stakeholders therefor wrongly conclude that the design process must be simple, and that's the never ending circle of a designers life. That brings me to another concern...
Since design tokens open up the automation possibilities with specific design pipelines that might find their way into a deployment to production, and it isn't uncommon stakeholder-thinking that "designs are easy" - all that while LLMs are on the rise, mind you - I can also imagine some kind of horror scenarios finally playing out, especially when changes aren't well tested (responsive design, accessibility etc.).
I know many companies (enterprises) that actually have this problem of scaling a design change up to 50 apps. These apps are either new products, rewritten parts, outdated "legacy", or stuff that has been outsourced previously. Now these companies are in demand for "rebranding for the digital age". It all depends on how well design tokens integrate into those situations and its used design tools.
A problem I see is also that such enterprises rarely make use of a better ratio than having 2 designers for the whole company, which then, in turn, suffer from opinion overload by various stakeholders. The UI design process produces visual artifacts and good designs always feel simple. I seen it various times that stakeholders therefor wrongly conclude that the design process must be simple, and that's the never ending circle of a designers life. That brings me to another concern...
Since design tokens open up the automation possibilities with specific design pipelines that might find their way into a deployment to production, and it isn't uncommon stakeholder-thinking that "designs are easy" - all that while LLMs are on the rise, mind you - I can also imagine some kind of horror scenarios finally playing out, especially when changes aren't well tested (responsive design, accessibility etc.).