The fuzz is about writing 2,000 words on a simple concept in impenetrable jargon in order to better demonstrate the thought leadership of your practice and the need for deep consultation to translate the aforementioned impenetrable jargon into simple language so mere plebes can implement the advice.
Not true. This kind of comment is exactly why most of us flock to this site. It's important to point out when the emperor wears no clothes. There's already an army of self-promotipn types forcing this nonsense onto everyone.
