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That's only true if your time is metered by the hour; and the vast majority of roles which find some benefit from AI, at this time, are not compensated hourly. This plan might be beneficial to e.g. CEO-types, but I question who at OpenAI thought it would be a good idea to lead their 12 days of hollowhype with this launch, then; unless this is the highest impact release they've got (one hopes it is not).


>This plan might be beneficial to e.g. CEO-types, but I question who at OpenAI thought it would be a good idea to lead their 12 days of hollowhype with this launch, then; unless this is the highest impact release they've got (one hopes it is not).

In previous multi-day marketing campaigns I've ran or helped ran (specifically on well-loved products), we've intentionally announced a highly-priced plan early on without all of its features.

Two big benefits:

1) Your biggest advocates get to work justifying the plan/product as-is, anchoring expectations to the price (which already works well enough to convert a slice of potential buyers)

2) Anything you announce afterward now gets seen as either a bonus on top (e.g. if this $200/mo plan _also_ includes Sora after they announce it...), driving value per price up compared to the anchor; OR you're seen as listening to your audience's criticisms ("this isn't worth it!") by adding more value to compensate.


I work from home and my time is accounted for by way of my productive output because I am very far away from a CEO type. If I can take every Wednesday off because I’ve gained enough productivity to do so, I would happily pay $200/mo out of my own pocket to do so.

$200/user/month isn’t even that high of a number in the enterprise software world.


Employers might be willing to get their employees a subscription if they believe it makes their employees they are paying $$$$$ more X% productive. (Where X% of their salary works out to more than $2400/year)


There is only so much time in the day. If you have a job where increased productivity translates to increases income (not just hourly metered jobs) then you will see a benefit.




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