I'm sympathetic but I wouldn't trust that his personal views on the matter will prevail over the party's inertia to simply deregulate everything. I think his reasonable takes are the left hand grabbing your attention while the right hand does the work.
It is already, in effective terms, completely deregulated.
Big food are making large profits poisoning the population, and then along comes big pharma taking a second helping "cleaning up" the mess. Tinkering around the edges is not going to fix this.