> It surprises me not at all that Zimbardo would be involved, in the end, with a project warning about Donald Trump.
But from a non-partisan perspective, it’s important to recognize that these kinds of psychological techniques are used by politicians across the entire spectrum.
Methods of persuasion and influence are used widely for all types of advertising and marketing, but some methods are employed more frequently by some groups than others.
But from a non-partisan perspective, it’s important to recognize that these kinds of psychological techniques are used by politicians across the entire spectrum.