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It would be unsurprising if someone who named a company after themselves turned out to be a narcissist who couldn’t help themselves.

https://ma.tt/2003/04/hit-diggity/




I don’t know about that, it’s normal to name a business after the founder. For example JCPenney, Johnson & Johnson, Pfizer, Disney, Boeing, Wells Fargo. The reference is also quite oblique.


King Gilette



Amazing:

  Gillette was also a Utopian Socialist.[16] He published a book titled The Human Drift (1894)[17] which advocated that all industry should be taken over by a single corporation owned by the public, and that everyone in the US should live in a giant city called Metropolis powered by Niagara Falls. 
https://en.wikipedia.org/wiki/King_C._Gillette




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