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It's the same problem with indie game development. Lots of people get into gamedev and when they have a semblance of a game they start to think "how am I going to get players to try it?" Most of the venues for game developers are just full of other game developers.

The biggest problem is when the game leaves the cradle of a gamedev community that is nice to beginners and is thrown into the wilderness of actual gamers that don't know how much effort it takes to make a game and don't really care. They won't mince words.

I suppose it's just a common class of error to not think beforehand what your end game strategy is going to be? Step 1: make thing. Step 2: ?. Step 3: profit.




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