"If no one will pay for the solution, it may be because of a base factor of reality itself has collided a near universal facet of human nature," wherein the first might take the value of although information might require the expenditure of resources to create, replication of the created information is often difficult to stymie and lacks even the approach to similar levels of consumed resources and the second value of most humans are, unsurprisingly common as a trait of great objective value in any species with a history of billions of years evolving in environments wherein at least some resources are painfully limited, often unwilling to expend resources if they do not have to.
The former is the nature of data itself, the latter having come into the existence the first time a creature with more than a handful of neurons was capable of making the choice to take what was right in front of it as opposed to venturing far afield for something similar. Both predate humans by millions of years at the least, and do not require the abstractions of market and money, or even the homo sapiens which first coined these concepts.
While these two give rise to the freeloading scamp who attempts to read entire magazine at the news stand if they can get away with it, the printing press or coinage are not specifically required, and, if we were to ever meet other aliens with some kind of civilization, they would likely have situations parallel enough to end up in our eventual xenoanthropology textbooks. Assuming they're not so busy coming up with their own copies of To Serve Man that we haven't the time for us to write said texts.
Somehow, this suggests that perhaps your rubric needs amending.